Digital Marketing Made Simple

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Digital Marketing Made Simple: Turn Clicks into Customers! (No Experience Needed)

“New to online marketing? Learn the basics in plain English – no confusing jargon, just results!”


What You’ll Learn:

🎯 The ABCs of Digital Marketing:

  • What is SEO? (And why Google loves it!)
  • How to post on Facebook/Instagram without wasting time.
  • Turn strangers into fans with easy storytelling tricks.

🚀 Stop Guessing, Start Growing:

  • Run ads that actually sell (even on a tiny budget).
  • Fix common mistakes (like why no one sees your posts).

📱 Free Tools You Already Have:

  • Use your phone to take better product photos.
  • Turn WhatsApp chats into customer magnets.
Foundations of Marketing
07:40am - 09:40am


Marketing Basics
  • What is Marketing, Digital Marketing? What, Why & Who?
  • Traditional Marketing vs. Digital Marketing
  • Print Marketing (Brochures, Flyers, Billboards)
  • TV/Radio Ads
  • Newspaper Marketing
  • Direct Mail
  • Word of Mouth Marketing
  • Guerrilla Marketing
  • Street Marketing
  • Creative Low-Budget Tactics.

Core Types of Marketing
  • Inbound Marketing
  • Outbound Marketing
  • Integrated Marketing
  • Geo-Marketing

Digital Marketing Channels
09:50am - 09:55am


Social Media Channels
  • Top Platforms & Their Unique Strengths:
  • Facebook
  • Instagram
  • TikTok
  • LinkedIn
  • Pinterest
  • Youtube
  • Content Development (Strategies & Tactics)
  • Videos, Podcasts
  • Why We Post
  • Monitoring & Analytics (Track What Works)

Direct Communication Channels
  • Email Marketing
  • SMS Marketing
  • WhatsApp Marketing
  • Push Notifications

Search & Advertising
  • SEO
  • SEM/Paid Ads
  • Video Marketing
  • Display Marketing (Google Display Network)

Website & Digital Partnerships
10:00am - 11:55am


Website Wins
  • Why Websites Are Vital?
  • Website Requirements
  • Turn Visitors into Customers
  • Web Analytics

Partnering for growth
  • Influencer Marketing
  • Affiliate Marketing

Emerging Trends & Tools
  • AR/VR Marketing (Interactive Experiences)
  • AI Tools (ChatGPT for Content, AI Image and Video Generators)
  • Voice Search Optimization

Content & Digital Strategies
08:00am - 10:10am


Build Your Digital Strategy
  • Set Goals & Target Audience
  • Budgeting Basics (Where to Spend for Maximum ROI)
  • A/B Testing (Test Ads, Emails, Landing Pages)

Emerging Tools You Should Use
  • Top Free Tools: Canva, Google Analytics, Mailchimp
  • Paid Tools: SEMrush, Ahrefs, HubSpot, Brevo, etc.
  • Know When to Upgrade

Personal & Business Strategy
10:25pm - 12:00pm

  • What is Branding?
  • Personal Brand: How people see you online.
  • Business Brand: Your company’s identity.
  • Why it matters: Strong brands charge more.

Build Your Personal Brand
  • Defining Your Superpower
  • What makes you unique?
  • Create a personal tagline
  • Online Presence
  • Personal Website/Portfolio
  • Content That Builds Authority
  • Networking & Thought Leadership
  • Engage in online communities
  • Collaborate with influencers or brands for visibility.

Finalization
02:50pm - 03:20pm

  • Home Work
  • Q&A (Ask more, know more)
  • Refreshment & Group Photo

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    Event Detail

    May 8, 2025 7:30 am
    May 9, 2025 5:00 pm
    Room 02
    Samantha Cham, New York, NY, USA

    Organizers

    Ovatheme
    ovatheme@gmail.com
    4000123456789
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